In the spirit of Halloween and midterm season, let’s filter the Instacart data to look specifically at orders placed between midnight and 4 a.m. – by far the least popular times to order groceries on Instacart.
Among late-night orderers who ordered just a few items, what were the most popular departments and aisles?
When are the most items ordered, by day of week and hour of day?
Does the amount of products ordered in a single order change based on how frequently these late-night orderers order from Instacart?